Amazon Ads
at CES 

PINCH CREATIVE & SALT PRODUCTIONS
CD & 3D Design Lead: Michael Brown
Creative Director: Emily Kowzan
ACD & 3D Designer: Ina Kanaoki
Art Director & Graphics Lead: Aly Dodds
Animation: Poolbar Motion Studio
Photographer: Eddy Fernandez, Fern Media

To escape the electronic buzz of the Consumer Electronics Show in Las Vegas, our team sought to elevate the guest experience by creating an oasis inspired architectural destination with bespoke touchpoints that dove deeper into Amazon Ads while housing a diverse range of affiliates under one roof.

The result was a choose-your-own-adventure style atmosphere with multiple rooms & social spaces designed to help attendees come together, make connections, and build relationships.

Later on, guests were invited to attend an 'Amazon After Dark' live concert featuring Ludacris. We designed a robust graphics package complete with custom scenic animations to set the moody vibes as everyone arrived for the show.