Google Zeitgeist

Art Director: Liz Levin
Design Lead: Aly Dodds
Designer: Jessica Marak
Swag Kit: Meryl Vedros
Developer: Active Theory
Animation: Not Real

Zeitgeist is an annual, invite-only Google thought leadership conference that brings together
C-level customers and global partners around the world for conversation, networking, and transformative ideas.

With the pandemic in full force, 2020 pushed our team to rethink how Zeitgeist comes to
life digitally.

USING DOODLES TO GIVE A HUMAN TOUCH

WE CREATED A LIBRARY OF 28 UNIQUE ICONS UTILIZING PLAYFUL SHAPES AND VIBRANT COLORS AS AVATARS FOR EACH ATTENDEE.

SWAG KIT